Cents is a budgeting assistant for young adults who have just entered the workforce. Typically they are overwhelmed by challenges that come with their new financial freedom—from bill-paying to saving for milestones (even if they don’t yet know what those are). Cents gives them a good grasp of budgeting basics and lets them view their finances clearly—in a way that makes sense to them.
Cents is designed to be friendly, elegant, and trendy in order to connect with the audience. Displaying a knowledgable, but also easily digestable interface is important and illustrations have been created to mirror this concept as well, showing a playful side of Cents that eases users.
Cents’ colour palette uses two contrasting colours to create interest and delight while also meeting colour accessibility standards.
Friendly and professional, Gotham was chosen as Cents’ typeface for its simple characteristics. This is an ideal quality for the app as it made it easy for the user to skim and take in information without compromising brand aesthetic.
A 4-column grid system was implemented to keep consistency across screens and future responsive web design.
The Expenses detail screen within “Budgeting” is where an overview of the current month’s purchases can be seen.
User’s progress can be instantly viewed before they scroll down to see transactions in-depth. Elements' sizes, such as filter icons or bar graph, were carefully designed to make sure that touch targets were accessible.